WJLD Ratings

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b8f36a - Arbitron Sping 1986 12+ WJLD ratings.jpg

Title

WJLD Ratings

Description

Box 8 Folder 36: "Ok. We’re moving on to folder 36. 36 is a handwritten ratings list from the spring Arbitron of 1986, 12+, and this is a WJLD breakdown. And at this point in time Eric White is now doing the morning drive, Oliver Brewer is on the rest of the drive, Margie Davis is midday, Gene Wyze is early afternoons, Howard Bogarty is the drive time going home, Dick Lumpkin is doing late evenings, and, believe it or not, this station actually had Larry King on from midnight to one in the morning. Gary Richardson apparently did not have an air shift, at least on weekdays in 1985, but he was an engineer for the station at that time. It appears that Paul White has retired from WJLD at this point. From the WJLD files."

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Citation

“WJLD Ratings ,” The Birmingham Black Radio Museum, accessed November 14, 2019, http://thebbrm.org/item/504.

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